Making Link Management Simple for Everyone
Our Story
In 2023, our team of developers found ourselves constantly frustrated with existing URL shortening services. We were tired of complex dashboards, limited features, and having to navigate through endless paywalls just to create a simple short link.
The breaking point came when we needed to manage thousands of links for a large-scale marketing campaign. Existing solutions either couldn't handle the volume, lacked proper analytics, or required enterprise-level commitments. We knew there had to be a better way.
That's when we decided to build GoTo.now. We chose our domain carefully - goto.now isn't just shorter and more memorable than other URL shorteners, it's also more trustworthy. When people see a goto.now link, they know it's coming from a reliable source.
Our journey began with a simple goal: create a URL shortener that we would want to use ourselves. We spent months perfecting the infrastructure, testing different approaches, and gathering feedback from early users. The result is a platform that combines enterprise-level capabilities with intuitive design.
Core Features
⚡ Lightning Fast
Our platform delivers instant redirects through:
- Global CDN integration
- Optimized routing algorithms
- Advanced caching systems
- Load-balanced infrastructure
- Sub-100ms response times
- Real-time link activation
🌍 Global Infrastructure
We've built a robust global network featuring:
- Servers across 6 continents
- 99.99% uptime guarantee
- Automatic failover systems
- Smart traffic routing
- Local edge caching
- DDoS protection
- Multiple redundancy layers
🛡️ Built for Trust
Security is fundamental to our service:
- SSL encryption for all links
- Real-time threat monitoring
- Malware scanning
- Phishing protection
- Regular security audits
- Compliance with global standards
- Transparent security practices
Our Technology
We've built GoTo.now using cutting-edge technology to ensure reliability and performance:
- Kubernetes-based infrastructure
- Multi-region database clusters
- Real-time analytics processing
- AI-powered threat detection
- Custom caching algorithms
- Advanced load balancing
- Automated scaling systems
Our Mission
To make link management accessible, powerful, and trustworthy for everyone - from individual creators to enterprise organizations. We believe that effective link management shouldn't be complicated or expensive. Our mission extends beyond just shortening URLs; we aim to:
For Individuals
- Provide simple, reliable link management
- Offer meaningful analytics without complexity
- Ensure privacy and security by default
- Make premium features accessible
Our Values
Simplicity
We believe powerful tools don't need to be complicated. Every feature we add is designed to be intuitive and user-friendly.
Reliability
Your links are critical to your operations. We've built our infrastructure to be reliable, fast, and always available.
Transparency
We're open about our practices, pricing, and policies. No hidden fees, no surprise changes, just honest service.
Security
We protect your data and your users with industry-leading security measures and proactive monitoring.
Join Our Journey
We're constantly evolving and improving our service based on user feedback and technological advancements. When you choose GoTo.now, you're not just getting a URL shortener - you're joining a community of users who value simplicity, reliability, and innovation.
Start Today
- Create your free account
- Experience enterprise-grade features
- Join thousands of satisfied users
- No credit card required
Looking Forward
As we continue to grow, we remain committed to our original vision: making link management simple and accessible for everyone. We're constantly working on new features and improvements, all while maintaining the simplicity and reliability our users have come to expect.
Whether you're an individual creator, a small business, or a large enterprise, GoTo.now is built to meet your needs. Join us in making the internet a little bit shorter, one link at a time.