Put every channel to work
Short links and QR codes are small tools with outsized impact. Pick your channel and see the playbook.
Short link playbooks for every channel
Each playbook shows what to link, how to track it, and the quick wins teams see first.
How to pick your first playbook
Start where your audience already is:
- Traffic lives on social? The social media playbook fixes your bio link today.
- You print anything - Boxes, posters, receipts? Packaging or print advertising first: those channels have never had click data before, so wins show up immediately.
- Running SMS? It pays for itself on campaign one by keeping every message in a single segment.
What every playbook shares
The mechanics never change: one goto.now link per placement, a readable back-half, and numbers checked the same day.
Most teams run two or three of these playbooks together within a month - All measured in one private dashboard.
Questions about use cases
What is a use-case playbook?
A short guide showing how to run GoTo.now links and QR codes in one specific channel - What to set up, what to measure and the mistakes to skip. Each playbook is free to follow with a free account.
Which channels do the playbooks cover?
Social media, digital marketing, SMS marketing, order tracking, customer feedback, product packaging, event promotion and print advertising.
Do I need different tools for each channel?
No. Every playbook uses the same three free tools - Short links, styled QR codes and private click analytics - Pointed at different placements.
How do I see which channel performs best?
Give each placement its own short link. Every link reports clicks, referrers, devices and countries in real time to one private dashboard, so channels compare side by side.