QR Codes & Short Links for Retail Stores

45%

of shoppers have scanned an in-store QR code to learn more about a product

2×

more repeat visits when receipts carry a scannable loyalty offer

98%

of SMS messages are opened - Short links make them actionable

Turn the store itself into a channel

Your shelves, windows and fitting rooms already have your customer's full attention - Something no ad can buy. A small QR code on a shelf tag or window decal turns that attention into action: reviews, sizing help, stock checks, online checkout for out-of-stock sizes.

Shelf-edge codes that open product pages, reviews or how-to videos
Window displays that sell after closing time
Fitting-room codes for 'find my size online'

Create your first store code

Send texts people actually tap

Order confirmations, back-in-stock alerts and flash sales live or die by one tap. A clean goto.now link keeps your SMS inside one message segment, looks legitimate instead of suspicious, and reports exactly how many customers acted on each blast.

One short link per campaign segment for clean A/B reads
Delivery updates that fit in a single SMS
Click data per message, minutes after sending

See the SMS playbook

Finally settle the 'does print work?' debate

Flyers, catalogs and local newspaper ads stop being a leap of faith when every placement carries its own trackable link and QR code. Compare scans per neighborhood drop, per publication, per week - And put next quarter's budget where the data points.

Unique links per flyer batch or mailer zone
Scan counts by city and device in your dashboard
Editable destinations - Fix a promo without reprinting

Measure your print

Finally settle the 'does print work?' debate

We put a QR code on every shelf talker and receipt. For the first time we can see which aisle drives online orders.

A typical setupMarketing lead, retail chain

More ways Retail organizations put GoTo.now to work

Shelf & window QR codes

Send shoppers from a product tag to reviews, sizing guides or online checkout - And update destinations without reprinting.

SMS that converts

Short links keep order updates and flash-sale texts under the character limit, with per-message click tracking.

Receipt & bag promos

Turn every purchase into a next visit with a scannable loyalty or feedback code on receipts and packaging.

Campaign attribution

One branded link per channel shows exactly which flyer, ad or influencer drove the traffic.

FAQs

What should a shelf-edge QR code link to?

The highest-intent next step for that product: reviews and sizing for apparel, recipes for food, stock-check or online checkout for items that sell out. One product family per code keeps the data readable.

Can store staff manage links without training?

Yes - Creating a link is paste-and-click, and head office can keep naming conventions by owning the account while stores just print the codes.

How do retailers usually start with GoTo.now?

Most begin with QR codes on shelf tags and posters pointing to product pages or promos, then add branded short links to SMS and social campaigns once they see the click data.

Can I update a printed QR code's destination?

Yes - Codes point at your short link, so re-pointing the link updates every printed code instantly.

The retail placement playbook

Where retail businesses put their links, what the link looks like, and what the numbers mean once clicks arrive.

Placement	A link that fits	What the numbers tell you
Shelf talker	`goto.now/aisle4-offer`	Scans by hour show which dayparts actually browse the aisle.
Printed receipt	`goto.now/receipt-review`	Post-purchase click rate - The cleanest review-request channel you own.
Window decal	`goto.now/window-sale`	After-hours scans reveal demand while the store is closed.
Price tag reorder code	`goto.now/restock-sku8812`	Which out-of-stock items shoppers try to order online.

Worth knowing: Put the offer in the slug, never the discount code itself - A readable slug invites scans, but a code in the URL gets shared beyond the store.